We are seeking experienced demand generation and growth marketing professionals (or campaign marketing managers with B2B pipeline experience) to provide expert insight as part of a project for our AI Marketplace. No preparation required — just your real-world experience.

This is a one-time, paid, project-based interview engaged on a contract basis— not a full-time role.

Location: U.S.-based experts only

Engagement: One-time, project-based interview

Work Type: Remote

Estimated rate: $120/hour (prorated for the 30-minute task)

What You’ll Do

You’ll complete a ~30-minute recorded AI-led video interview where you explain how you actually do your work in practice.

This interview will focus on:

• Planning demand-generation campaigns from business trigger to channel mix and offer
• Setting lead, pipeline, and conversion targets by channel
• Building campaign infrastructure, landing pages, forms, tracking, and QA steps
• Coordinating budget, content, brand, legal, sales, regional, and partner approvals

You will be asked to explain workflows specifically within: demand-generation campaign planning, launch readiness, infrastructure setup, and sales alignment workflows.

You should only apply if you can confidently walk through these areas step-by-step based on your own experience and respond to AI-led interview questions with depth, clarity, and real-world examples.

What We’re Looking For

• 7+ years in demand generation, growth marketing, or campaign marketing in a B2B or complex go-to-market environment
• Direct, hands-on experience in demand-generation campaign planning, launch readiness, infrastructure setup, and sales alignment workflows
• Experience making or influencing decisions related to campaign goals, channel strategy, lead targets, launch readiness, approval paths, partner involvement, and region-specific campaign execution
• Familiarity with tools such as: Marketo, HubSpot, Salesforce, Demandbase, 6sense, Asana, Workfront, Google Analytics, Google Tag Manager
• Strong ability to clearly explain workflows, decisions, and reasoning
• Experience owning or directly executing these workflows in a real production environment
• Experience working cross-functionally with HR, legal, payroll, finance, HRIS, business leaders, people managers, or compensation committee stakeholders as relevant to the workflow

About the Interview

The interview is designed to elicit step-by-step explanations of real workflows and decision-making processes, with an emphasis on detailed, experience-based responses rather than high-level summaries.

This is a project-based engagement. Selected participants will be paid for completing a recorded AI-led video interview; hourly rates are estimates based upon anticipated time of completion. Participants will control their own schedule, provide their own tools to complete the interview, and may participate in other opportunities as they choose.

Once you complete the interview, we’ll send your video recording and transcript, along with AI-generated insights, to the internal research team and AI lab partner. This data will be used to generate a structured list of tasks associated with your profession and for AI model improvement.

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